CPhI Japan to explore changes in generics and OTC

Growing market for generics and liberalisation of OTC medicines driving demand at CPhI Japan

CPhI Japan returns to the Tokyo Big Sight Centre for its from the 19–21 April 2017.

Gathering more than 19,600 attendees and 550 exhibitors from 30 countries, the show will co-locate with ICSE, P-MEC, BioPh, and InnoPack. The five-in-one event allows visitors to meet exhibitors working across ingredients, contract services, biopharmaceuticals, machinery, technology, and packaging.

An ageing population, a growing generics market and liberalisation of Over-The-Counter medicines make Japan an attractive destination for investments; particularly as the pharma industry undergoes legislative change, with the Government’s bid to cut healthcare expenditure.

The resultant surge in demand will open up new opportunities for international manufacturers, as domestic producers alone will struggle to meet capacity. High quality Indian generic manufacturers are placed to expand market share.

Japan is also synchronising manufacturing and quality control standards between overseas suppliers and Japanese pharmaceutical manufacturers.

“Entering the PIC/S system three years ago has accelerated the entry to market for several international companies, particularly as the synchronisation of standards harmonise procedures,” said Rutger Oudejans, Brand Director CPhI at UBM EMEA.

Major features

CPhI Japan’s conference programme enables attendees to learn about the latest trends and strategies in the market. It features special seminars across topics such as “An Evolving Pharma Market – Challenges and Opportunities Ahead – Outlook to 2021” and “Digital health: What does it mean exactly?”

Keynote sessions will address “Current situations and challenges of policy on health insurance” and “Current topics regarding regulation of pharmaceuticals in Japan”.

One session will discuss the new pricing and reimbursement system of medicines set in December 2016 and the effect this will have in the market, including the potential reduction in overall prices and increased competition.

Other notable features at CPhI Japan 2017 include:

  • The Customer Insights Lounge enables attendees to interact with CPhI Japan personnel and gather insights about the pharmaceutical market, company developments, and share event experiences.
  • The renowned Business Matchmaking Programme, an online matchmaking tool, enables attendees to search for and arrange meetings with exhibitors prior to the show.
  • Exhibitor Showcases will run on the show floor and allow exhibitors 30 minutes to present their products, services, new launches, and innovations to visitors and press.

Companies