DSS signs licensing agreement with pharma label manufacturer
Contract supports expansion of counterfeit protection for the pharmaceutical industry
US security and protection services technology company Document Security Systems has signed a licensing agreement with Wisconsin-based secure product label manufacturer ATL. Document Security Systems is a leader in proven, patented optical deterrent technologies and products that protect against counterfeiting and brand fraud due to unauthorised copying, scanning and photo imaging.
The agreement provides Document Security Systems with an established sales partner for its enhanced solutions in the secure label market, as well as access to major pharmaceutical companies.
Document Security Systems' new barcode protection technology, called AuthentiGuard – Bar Code Barricade, will be the main feature of the technology package licensed by ATL. As part of the two-year agreement, ATL will manufacture security labels for its pharmaceutical industry clients containing the AuthentiGuard suite of technologies.
‘This is a significant agreement for us as it provides Document Security Systems with a commanding sales presence in the critical pharmaceutical label industry, which is focused like never before on issues of anticounterfeiting and security,’ said Patrick White, ceo of Document Security Systems. ‘Adding a quality secure label manufacturer like ATL to our in-house secure packaging and printing operations completes us as a full provider of technologically secure printed substrates.’
For ATL, the licence offers an opportunity to meet the growing demand for print security in the pharma sector, according to Donald Dobert, president and coo of ATL. ‘We're excited at becoming DSS' label implementation arm as well as offering the company's technologies to our pharmaceutical clients, who are some of the largest companies in the industry,’ he said. ‘DSS technologies can significantly enhance our security offerings to those clients.’
