Labelling to meet FMD needs

Published: 13-Feb-2015

Innovative label formats are increasingly used to deliver information and provide protection through the use of security technologies and tamper-evident features. Malcolm Waugh, Group Commercial Director, Essentra, explains the multiple benefits that labels can deliver

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Stringent regulation ensures that patients are given comprehensive information about the medicines they are taking. This can require the provision of significant amounts of text, which has traditionally been produced on leaflets, in some cases requiring secondary packaging to ensure that these are carried with the medicine. In certain circumstances, leaflet labels are replacing a classic leaflet where a manufacturer can pack the product without a carton. Multiple innovative label formats for this type of product include LabelXtra and Peel and Read labels.

LabelXtra incorporates an information leaflet, secured to the printed base label by laminating. Labels can be printed with up to eight colours plus Braille to match branding and artwork requirements. Peel and Read is a standard label with multiple layers that can be printed on either side. This can consist of up to three layers and is able to incorporate a large quantity of information that would usually require the inclusion of a leaflet. Labels are available on either a paper or polypropylene substrate, with a deadened lift area for opening. They can be sequentially numbered on the reverse of the liner and can also carry Braille on the top layer to further boost the functionality.

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