Pharma packaging market responds positively to new InnoPack event

More than 28,500 visitors expected at Frankfurt events in October

The first ever InnoPack event, focused on innovative packaging concepts in the pharmaceutical packaging market, already has more than 80 confirmed global exhibitors, spanning Europe, China and the US, according to events organiser UBM Live.

Together with collocated events CPhI Worldwide for pharmaceutical ingredients, ICSE for contract services and outsourcing and P-MEC Europe for pharmaceutical technology, InnoPack will run from 25 – 27 October 2011 at Messe Frankfurt, Germany, with the combined events expected to attract in excess of 28,500 attendees. Free visitor registration is available at: www.icsexpo.com/innopack.

InnoPack's introduction comes as a direct result of visitor feedback from the Packaging Zone at the 2010 ICSE event, where 11% of attendees surveyed showed a clear interest in packaging, packaging equipment, supplies and resources. Confirmed exhibitors represent a wide range of pharmaceutical packaging sectors including materials, closures, labelling and anti-counterfeiting printing and software, including companies such as Gerresheimer, Helvoet Pharma, Lablabo, Austar Beijing, Stevanato Group and Elm-Plastic.

In addition to the exhibitor presence, InnoPack will feature daily ‘Innovation Briefs’ to cover on trend topics in the packaging industry. Specifically, Gunter Nadler from Aptar Pharma and Alfred Breunig from MGlas will discuss current trends and innovations in the sector.

In addition to InnoPack, the ‘Packaging Trail’ will make a return to the full line-up of events after a successful introduction in 2010, when more than 270 exhibitors were featured in this format, allowing attendees with pharmaceutical packaging needs to easily locate exhibitors with these resources throughout the halls.

The ‘Packaging Trail’ complements InnoPack by featuring packaging products that are specific to each event along the trail. The ICSE part of the ‘Packaging Trail’ will feature resources such as contract packers and drug delivery systems. The P-MEC Europe section of the trail will feature manufacturers of innovative packaging-related technologies such as Track and Trace solutions, tabulating resources and capsule fillers. All locations along the ‘Packaging Trail’ will benefit from projections for CPhI Worldwide to have the largest visitor attendance to date.

‘Following the successful launch of the ICSE Packaging Zone in Paris, we identified a clear need for a dedicated event that would cater for the specific needs of the pharmaceutical packaging market, while drawing on the synergies that exist between the existing events,’ said Haf Cennydd, Global Brand Manager for InnoPack, ICSE and P-MEC.

‘For exhibitors, InnoPack provides a unique, targeted platform to showcase products, while meeting and partnering with attendees with a wide range of packaging requirements. For attendees, InnoPack will act as an opportunity for them to evaluate a plethora of potential partners with solutions to suit their needs, in one place, over three days, enabling them to save time and money.’

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