Phoenix Marketing appoints qualitative research specialist
Delphine Duchateau joins the firm’s office in Richmond, Surrey, UK
Duchateau has 18 years of experience in the pharmaceutical sector having started her career as a sales representative in France and then moving to the UK to become a consultant specialising in broad issues affecting the pharmaceutical industry. She previously worked at TNS Healthcare (now Kantar Health) for eight years rising to divisional director in the Specialist Qualitative Unit, and more recently spent five years at Hall and Partners (H&P) as a partner in the Health division.
A qualitative researcher at heart, Duchateau has pioneered the use of digital platforms for this type of research such as Internet forums and mobile phone ethnography.
Andrew Scott, managing director – International at Phoenix Healthcare, commented: ‘We are delighted that Delphine has joined Phoenix Healthcare and her appointment demonstrates our continuing commitment to building an exceptional client service team that is equally strong in qualitative and quantitative research skills. Her experience in conducting research throughout the product lifecycle – from early clinical target product profile evaluation, to communication development for both healthcare professionals and patients will be a major asset to our team.’
