GoBalto sets up website for Pharma industry

US-based goBalto has set up a website at www.gobalto.com to enable drug-development companies to find partners, share knowledge, and discover opportunities.

US-based goBalto has set up a website at www.gobalto.com to enable drug-development companies to find partners, share knowledge, and discover opportunities.

Jae Chung, founder and chief executive of goBalto, said: "GoBalto is creating an online resource where users can quickly find and evaluate drug service providers, resulting in improved transparency and better decision making."

The main features of the site include search and browser tools to help customers find the right partner and lists of potential service providers based on technical capabilities, regulatory compliance, facilities and equipment. Visitors to the site can rate companies and post comments on vendors, as well as give information about projects and jobs specific to the pharmaceutical industry. In addition, they can read vendor profiles incorporating videos, images and the latest in Web 2.0 technologies.

"Most existing sites are "one-way" distributors of content from the publisher to the user," said Chung. "But users today are seeking a more collaborative platform. We're not only improving transparency, but incorporating the latest in internet social media tools to enable users to share their collective experiences on topics ranging from vendors to regions in which to conduct trials."